A KaiNexus Webinar by Mark Jaben, MD. Hosted by Mark Graban on June 28, 2016.
The Science Behind Resistance to Change:
What the Research Says & How it Helps You
June 28 from 1:00 – 2:00 pm EDT
In this webinar, you will learn:
How people form opinions about the validity of continuous improvement
The neuroscience behind why it’s so hard to change minds
Why simply getting “buy-in” doesn’t always work
What you need to do to sway opinions, increase engagement, and spread improvement
About the Host:
Dr. Mark Jaban is an Emergency Physician with over 25 years of clinical experience. His initial immersion into Lean came in 2008 when he had the opportunity to test Lean methodology while leading implementation efforts at a hospital in New Zealand. Observing successes and struggles as he continued to observe these concepts led Mark to delve further into why this stuff works.
Mark has written extensively about what it really takes to engage people in change efforts and has presented internationally on these topics.